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DisplacedIndex

On the Beach: AI and job cuts

1 ledger event. Latest: 6 Aug 2026, ~107 roles, graded D (Weak).

6 Aug 2026 · ~107 roles

DWeak
Where
UK
Headcount
107 roles made redundant (more than 20% of c.505 staff), confirmed by a spokesperson on 6 Aug 2026 after a 45-day consultation launched 26 Mar 2026, per Travel Weekly.
Roles
Roles across the business (functions not itemised in coverage reviewed)
Stated reason
Spokesperson: 'Investment in technology has enabled us to automate and streamline a number of processes.'
AI mechanism
AI said to do the work
Why D
The company cites technology-driven automation, not AI specifically; the AI framing comes from coverage, and the roles aren't itemised.
Sources
Rehired since
No reports found
Status
Reviewed · graded 23 Oct 2026 · approved 23 Oct 2026

Hiring data for related roles

Occupations below are our editorial mapping of the roles reported, not a company statement. Market-wide data, not On the Beach's own hiring.

OccupationAI coverageUK adverts y/yUS Indeed y/y
Customer service adviser70%-4.9%-5.1%
Administrative assistant / PA45%-3.7%-11.4%